TPSC Introduces John Noble to Commercial Division

The Traveling Picture Show Company has named ad industry veteran John Noble to head its commercial production division as Executive Producer. Noble, who also becomes a partner in TPSC, brings broad experience in both agency and production company roles, including senior production posts with The Martin Agency, Element 79, Eyeball, and Optimus.

The Traveling Picture Show Company has named ad industry veteran John Noble to head its commercial production division as Executive Producer. Noble, who also becomes a partner in TPSC, brings broad experience in both agency and production company roles, including senior production posts with The Martin Agency, Element 79, Eyeball, and Optimus.

In addition, the Hollywood-based company has added Directors Andrew Jenkins and Mike Chaves to its roster.

Noble arrives with a mandate to grow TPSC’s commercial division both by building its directorial roster and expanding its relationships with advertising agencies nationwide. “We thought it was very important to bring on someone with experience on both the agency side and the production company side,” says TPSC CEO Kevin Matusow. “John shares our vision for how to run a successful production company. He knows how to work with advertising agencies; he is also director friendly and will work hard to support our filmmakers.”

“The unique opportunity to become a partner and to head the commercial division of a company of national scope is an honor and a tremendous opportunity,” Noble adds. “I’m excited and extremely focused on taking TPSC to the next level, to reach its full potential as a competitive national player.

One of Noble’s immediate tasks is to grow the company’s roster of directors, and MikeChaves and Andrews Jenkins have already been added. Chaves, formerly with Backyard Productions, has directed commercials and branded content for Toshiba, NASCAR, 7-Eleven, Ford, McDonald’s, Microsoft, the Los Angeles Dodgers, Kellogg’s, SeaDoo andZippo. A graduate of Art Center College of Design, he worked in post-production early in his career and his spots often include an innovative use of special effects and visual storytelling.

Jenkins, most recently represented by Go Film, began his career as a copywriter for the in-house advertising department of Adidas. His directorial credits include work for Adidas, Nike, Saturn, TaylorMade, Budweiser, Mercedes, Gatorade and BMW. Jenkins also directed the feature “How to Rob a Bank (And 10 Tips to Actually Get Away with It),” starring Nick Stahl, Erika Christensen and Gavin Rossdale, and distributed by IFC Films.

Noble most recently served as Executive Producer and Managing Director at Eyeball, a nationally recognized design and graphics company. Prior to that, he set up and ranONE@Optimus, the production unit of post house Optimus. He is currently on the board of the Midwest AICP and council member of the Midwest Independent Film Festival.

Noble began his agency career with DDB and also worked at McCann Erickson, Chiat Day and BBDO. In 1995 he joined the Martin Agency and three years later was named Director of Broadcast Production. He later joined Chicago agency Element 79 as Head of Production and created the award winning and much lauded E79 film festival.

“I know firsthand what agencies go through to sell an idea, the hoops they jump through and the hard work they must invest in their projects before bringing their ideas to us,” he said. “I use that experience to make their productions smarter, less stressful, and ultimately more successful.”

In addition to Chaves and Jenkins, TPSC’s roster of commercial directors includes Chris Woods, Enda McCallion and Phil Dussol. It has recently produced work for Cannonball in St. Louis and the New York-based Momentum. The company’s feature film division, TPSCFilms, recently completed principal photography for its first feature, “The Quiet Ones,” produced in association with Hammer Films. Directed by John Pogue (“Quarantine 2: Terminal”), the film stars Jared Harris (whose credits include Steven Spielberg’s “Lincoln,” “Sherlock Holmes 2,” “Mad Men”) and Sam Claflin (“The Hunger Games: Catching Fire,” “Snow White and the Hunstman”). TPSC Films’ visual effects unit is currently producing visual effects for “The Quiet Ones.”